Our Digital Marketing Consulting Projects

Comey & Shepherd Realtors
‘Price Me Now’ Interactive Marketing
In 2009 Comey and Shepherd Realtors, a premiere firm in Cincinnati, Ohio, was looking for an interactive real estate experience that would distinguish it from the other agencies. TWMDC identified an interactive real estate experience that allowed prospective buyers ‘play the Cincinnati real estate market’ in an interactive online game. The interactivity was designed to build brand awareness, build excitement about Comey and Shepherd inventory, and increase sales for the company.

Financial Care LLC
Entrust America Corporate Web Marketing Strategy
Financial Care LLC offers numerous services pertaining to the 2009 Red Flag privacy laws that address the manner in which business track and hold customer financial records. They also offer a suite of personal financial protection services from ID theft protection to Credit reconstitution. We are working company ownership and leadership to identify online marketing opportunities to establish their brand, and grow their business. Components of their campaign will feature SEM, community engagement and outreach, professional training and services, and other interactive media pieces.

Aids Research Alliance
Corporate Rebranding 2008-2009
TWMDC is pleased to be working with the executive leadership of the Aids Research Alliance again, this time as a strategic partner in their corporate rebranding initiative. We are engaging their leadership and helping to drive decisions that will determine the future of their online marketing activities. We are listening to their goals and putting forth executable strategies to attract new participants to their site, build a financial base, and position the organization as the preeminent authority in AIDS research.

Ethicon Endo Surgery
Realize My Success Community Marketing Strategy 2008
We were pleased to partner with Alacrity Consulting throughout the research development of the strategic online marketing plan for the Ethicon Endo Surgery Realize gastric bypass band. We evaluated a number of their proposed online developments as well as their place in market and current marketing efforts. We presented a multi-faceted strategic plan designed to drive product awareness and sales using online marketing tactics such as SEM, social media, and community development activities.

University of Southern California Annenberg School of Communications
Network Culture Project Grant Review 2008
We engaged the University of Southern California Annenberg School of Communications, and participating in the review of selected grants submissions for the development of network culture space. We provided critical feedback as well as feasibility and impact assessments of each of the submissions.

Corporation for National and Community Service
Learn and Serve America – Social Media Initiative 2008
TWMDC brought in a variety of expert opinions in the evaluation of the Student Service Grant review initiative. In working with The Corporation for National and Community Services we participated in identifying high impact and broad based student and community engagement projects. We evaluated the proposals on a client provided set of criterion and offered potenital program extensions where appropriate.

Keynote – 49th Annual HeSCA Conference Keynote Presentation
2008 Health and Science Communication Association
We were very pleased to have one of our consultants chosen to present at the 2008 Health and Science Communication Association meeting. As part of the engagement we collectively spent time researching longitudinal trends in health care and online technology, synthesizing a tremendous presentation “A Future View of Health Informatics  – When Health Care Enters the Metaverse” to keynote the conference.

Youth Marketing with New Media and Virtual Communities’
2008 American Marketing Association Conference
The AMA reached out to us again, rekindling our relationship with them that dates back to 2006, to bring together a study on the future trends in youth marketing and web 2.0 / New media, and virtual communities. As part of the technological emphasis, we made the presentation virtually using web based virtual community software to channel voice over IP, a Power Point presentations, and digital renderings of marketing engagements.

AIDS Research Alliance
2007 National Board of Directors Meeting
The Aids Research Alliance, based in Los Angeles, contacted TWMDC requesting that we commission a study and present our findings to their national board of directors. We pooled a number of our consultant’s resources to create short, and long term view of the opportunities that exist within their core constituency, and how the utilization of online technologies could greatly enhance tier current program offerings and marketing reach.